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Suela Haxhiraj – DPhil project – “Lege Artis” – Exploring the Strategizing Craft of Consultants through the Examination of Analytic Strategy Tools in Use
- I am principally involved with the questions of what sense management consultants make of the range of analytic strategy tools (i.e. business methods, approaches or frameworks used to analyze particular problems and provide solutions to those problems) they use during their assignments, and what roles these tools play in their everyday practices. Although strategising efforts are documented in organisational settings, accounts in the consulting domain remain scarce. Understanding strategy tools is intrinsically linked to their use and the purposes they serve in the everyday practice. I am under negotiations to start an ‘action research’ phase of my study, currently negotiating to participate in – and contribute
to - a project relating to knowledge management within the strategy practice of a consulting firm.
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Basak Yakis-Douglas and Richard Whittington, Strategy Communications: Why Large Corporations Communicate Strategy, What They Mean by it and What They Achieve (Centre for Corporate Reputation, Saïd Business School)
- Strategy communications are increasingly central to corporate reputation. Factors behind this trend include general pressures for greater disclosure, investors’ closer interaction with companies, increasing interest in the environmental and ethical implications of strategy and new technological opportunities such as corporate web-pages. This project will focus on how corporations manage their reputation through the external formal communication
of their strategies. These formal strategy communications include strategy presentations, updates or meetings, both as reported in the media and as increasingly available through corporate websites. The project has three parts: i. a study of the diffusion and adoption of strategy communications by large companies; ii. a study of the performance impacts of strateg communications in terms of stock price reaction; iii. a study of the content of these strategy communications.
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